This session is part four of our Social Media series and focuses on social media analytics. It will include discussion on common benchmarks and available analytics tools used by other booksellers. Guest speakers for this session are:
This session is part four of our Social Media series and focuses on social media analytics. It will include discussion on common benchmarks and available analytics tools used by other booksellers. Guest speakers for this session are:
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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