This session includes a demonstration of customizing a marketing asset by ABA Graphic and Web Designer Melissa Napolitano, and some best practices and tips from fellow booksellers; Erin Matthews of Books With A Past in Glenwood & Savage, Maryland, Tonisha Kimble of Wonders of the World Book and Toy Store (online), Jackie Kenny of Paulina Springs in Sisters, Oregon.
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This session includes a demonstration of customizing a marketing asset by ABA Graphic and Web Designer Melissa Napolitano, and some best practices and tips from fellow booksellers; Erin Matthews of Books With A Past in Glenwood & Savage, Maryland, Tonisha Kimble of Wonders of the World Book and Toy Store (online), Jackie Kenny of Paulina Springs in Sisters, Oregon.
The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.
Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.
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