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Join fellow booksellers for a roundtable discussion to exchange online marketing strategies that work (or ones that don’t). Topics may include but are not limited to: newsletter marketing, local search optimization, social media marketing, and video marketing. Participants are encouraged to preregister for the
eCommerce Marketing tips session so so that attendees can exchange marketing questions and topics of discussion prior to meeting at the Javits Center. Walk-ins are also welcome
American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.
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