Optimizing Business-to-Business Sales (Applied)

Warning message

Submissions for this form are closed.
Printer-friendly versionPrinter-friendly version

Monday, February 14, 2022
4:50 PM to 5:50 PM ET

Find ways to be more strategic and proactive to increase your B2B reach. In this session, bookseller experts and Penguin Random House B2B Trade Sales Manager Deb Lewis will share important considerations and proactive strategies for B2B sales, such as cultivating business connections, working with reps to find and support opportunities, promoting B2B sales to your customers, and implementing best practices. Booksellers who also work for a publisher and/or publishers are not eligible to register for this session due to antitrust issues.

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

Copyright 2024 American Booksellers Association. BookWeb is a registered trademark of ABA.
Privacy Policy, Cookie Policy, Accessibility Statement

 

Follow ABA