Buying & Selling: Selling Direct to Schools

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Friday, June 28, 2019 4:00 PM to 5:00 PM EDT

Bookstores that sell direct to schools are an invaluable resource to the local community and have made use of a successful strategy for increasing cash flow and profits. Bookseller panelists who have worked closely with their school districts will share with attendees how they, too, can foster a relationship with school districts and add to their store’s bottom line. In this session, booksellers will learn:

  • Creating teacher wish lists and classroom requests
  • Tips on book fair distribution
  • How to manage in-school author visit orders
  • Best practices for orders
  • How to establish and manage subscription services with schools
  • Best Practices for working with educational publishers
Rebecca Crosswhite, Rediscovered Bookshop (Boise, ID); Kenny Brechner, Devaney, Doak & Garrett (Farmington, ME); Lauren Casey, Second Star to the Right Books (Denver, CO); Hannah DeCamp, Avid Bookshop (Athens, GA)

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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