Buying and Merchandising for the Holidays

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Thursday, June 23, 2016 12:45 PM to 1:45 PM EDT

Every year, gift giving season presents an opportunity for greater sales, but early planning is essential.  Bookseller panelists will discuss everything from integrating your book and sideline buying to creating eye-catching displays to complement your store.

  • Holly Alexander, Barbara's Bookstore (Chicago, IL)
  • Kristen Gilligan, Tattered Cover Book Store (Denver, CO)
  • Lauren Savage, The Reading Bug (San Carlos, CA)
  • Angie Tally, The Country Bookshop (Southern Pines, NC) (Moderator)
     

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American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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