Building B-to-B Sales

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Thursday, January 23, 2014 10:30 AM to 11:45 AM EST

Have you considered business-to-business sales to increase revenue and bring in new customers? Learn from a panel of book industry experts about how to successfully develop relationships and to market and sell to hospitals, medical offices, large corporations, educational institutions, religious organizations, governmental agencies, local businesses, and more.

Deb Lewis, Penguin Random House, Manager B2B Sales (New York, NY); Kris Kleindienst, Left Bank Books (St. Louis, MO); Glen Robbe, Books Inc. (San Francisco, CA)

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