Upcoming Virtual Marketing Roundtable to Focus on Social Media
The October 4 roundtable on using social media to increase customers and drive sales, part of a series of educational roundtables held every other Thursday, will feature four experienced bookseller panelists.
On Thursday, May 29, over 300 independent booksellers from around the U.S. converged in Los Angeles for the ABA Education Day, which included ABA's first annual "What Are You Reading Lunch." The day's numerous sessions were packed with prospective, novice, and veteran booksellers alike, each looking to enhance their bookselling skills. According to comments from a number of booksellers, the programming did not disappoint.