Independent Bookstores #1 in Ranking in Consumer Reports
Consumer Reports magazine, perhaps the country's most influential buyers' guide, notes in its January 2002 issue that 88 percent of the readers responding to a survey said they were either completely satisfied or very satisfied with their shopping experiences at independent bookstores. The magazine noted that such high approval for independents "puts those stores on a par with the highest-rated stores from any Consumer Reports survey in recent years."