Blog

20 Mar

History Channel Giving Away a Trip Through History in Latest Book Sense Partnership

On Thursday, March 13, Book Sense, HarperCollins, and the History Channel launched their latest national marketing program for independent bookstores with Book Sense. Designed to tie in with the April 14 History Channel broadcast of the documentary based on the book April 1865: The Month That Saved America, by Jay Winik (Perennial), the cooperative promotion runs until the end of April.

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20 Mar

Technology + Tech-Savvy Development = A Much Improved ABACUS

California bookseller Amy Thomas has written an open letter to the Northern California Independent Booksellers Association membership explaining why she believes the new ABACUS project is so important to her business, and to independent booksellers. The deadline for reporting for ABACUS Year One is March 31, 2003.

By Amy Thomas

Dear Fellow Booksellers,

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20 Mar

2003 Book Sense Book of the Year Finalists -- Children's Illustrated and Children's Literature

The Book Sense Book of the Year Awards will be announced at the Celebration of Bookselling, on Friday, May 30, during this year's BookExpo America at the Los Angeles Convention Center in California.

All current ABA member bookstores can vote for the Book Sense Book of the Year. The remaining four finalists in each category will be awarded the title of Book Sense Honor Book. All nominated authors and illustrators will be invited to attend the award ceremonies and the Book Sense 76 Lunch, also to be held on Friday, May 30, at BEA.

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20 Mar

Making Marketing Magic with Harry Potter

As florists await February 14 and poultry farmers the fourth Thursday in November, this year, booksellers have June 21. The laydown date for Harry Potter and the Order of the Phoenix may well be the day a record number of copies of a single book are sold.

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About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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