2024 Fall Campaign: Analog Adventures

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The 2024 Fall Pre-Holiday Marketing Campaign

In today's fast-paced, technology-driven world, it's easy to feel overwhelmed and disconnected. We are thrilled to introduce our latest campaign, Analog Adventures: Tune Out the Noise, Turn the Pages. This campaign invites readers to journey to where the joy of reading and the charm of analog activities take center stage. It’s about taking a step back and immersing oneself in the experience of reading a book. 

  • Posters
  • Web banners
  • Social media graphics for Facebook/X (Twitter), Instagram and Instagram Stories

Recommended text for newsletters and social media have also been provided (PDF below).

Be sure to make it clear to customers how they can shop with the store — whether in-store, online, or both, and whether that includes curbside pickup or delivery.

DIY tags: 
Date: 
Thursday, August 8, 2024

About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

PRESS INQUIRIES: [email protected]

INDIECOMMERCE: [email protected]

ALL OTHER INQUIRIES: [email protected]

 

 

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