Blog

16 May

Experienced Booksellers Offer Proven Marketing Advice

Amidst the hustle and bustle of the trade floor at this year's BEA, independent booksellers made time to attend panels on May 4 that were aimed at helping them market themselves better within their communities.

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15 May

Exploring the Reasons for Store Expansion in New England

An average 11 percent square-footage increase in 2001 to New England Booksellers Association stores can be interpreted several ways, but, as executive director Rusty Drugan said of the latest survey, "This expansion does speak to the fact that business may be better. And it certainly speaks to the confidence of the store owners."

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15 May

Debut Novel Combines Strong Writing With Page-Turning Suspense

On the surface, Marcus Stevens’s new novel, The Curve of the World (Algonquin), is an adventure novel. A New York businessman is stranded in the Congolese rainforest, desperately running from a rogue militia, all the while trying to survive a cruel and unknown environment. But dig deeper, and Stevens’s first novel is about the human mind, and how our own perceptions can create or remake the world in which we live.

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15 May

Gracefully Insane, The Biography of an Institution

In Gracefully Insane: The Rise and Fall of America’s Premier Mental Hospital (PublicAffairs), a Book Sense 76 May/June title, Alex Beam tells the story of McLean Hospital, refuge of the rich, famous, and deeply troubled for almost two centuries. McLean is a mental hospital-cum-luxurious estate set in acres of rolling New England parkland just outside Boston. The picturesque asylum also looms large in the American imagination.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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