Winter Institute Program at a Glance

Tuesday, January 21, 2014

9:00 am to 6:00 pm

Bookstore Tour (Full Day) - check in one-half hour prior to tour departure

10:00 am to 4:00 pm

How to Succeed at Retail Bookselling

1:00 pm to 5:30 pm

Bookstore Tour (Half Day) - check in one-half hour prior to tour departure

7:00 pm to 9:00 pm

Opening Reception at The Elliott Bay Book Company
Wednesday, January 22, 2014

7:15 am to 8:00 am

Yoga with Susan

7:30 am to 8:00 am

Publisher Scholarship Recipient Reception

8:30 am to 10:00 am

Opening Plenary Breakfast with Dan Heath (Decisive)

10:15 am to 11:30 am

Bookseller Discussion Groups

11:45 am to 1:45 pm

Rep Picks Speed Dating Lunch

International Booksellers Workshop

2:00 pm to 2:30 pm

Galley Room

2:30 pm to 3:45 pm

ABC Group Presents: Selling Sad and Dark Young Adult Lit
Gifts 101
Handselling 101
Advanced Learning Session: Managing the Changing Workplace
Managing Cash Flow, Part I: The System
Producing Professional Events with Limited Staff

4:00 pm to 5:15 pm

Best Practices on Edelweiss for Publishers and Booksellers
Indie Booksellers and the Business of Self-Publishing with Kobo, Kirkus, and Ingram Spark
Gifts 201
Managing Cash Flow, Part 2: Roundtable Discussion on Payroll, Inventory, and Occupancy
How to Publicize Your Killer Events

9:00 pm to 11:00 pm

The Scholastic Meet & Treat After Party
Thursday, January 23, 2014

7:15 am to 8:00 am

Yoga with Susan

9:00 am to 10:15 am

Breakfast and Discussion: The Seattle 7 Writers

10:15 am to 4:15 pm

Consultation Station - Day 1

10:30 am to 11:45 am

Building B-to-B Sales
ABC Group Presents: Starting Tween and Teen Advisory Boards
Data Watchers Report: BISG/the Codex Group/Nielsen
The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing
Making Social Media Work for Your Store

12:00 pm to 2:00 pm

International Booksellers Luncheon
Rep Picks Lunch


2:00 pm to 2:30 pm

Galley Room

4:00 pm to 5:15 pm

ABC Group Presents: A Year of In-Store Promotions
Planning for Natural Disasters
Advanced Learning Session: Bookseller "Shark Tank"—Pitch an Idea for Business Expansion
Understanding Basic Bookstore Accounting Principles
Independent Retail in Seattle: Success Stories

5:30 pm to 6:00 pm

Len Vlahos Presents The Scar Boys (Egmont USA)
Friday, January 24, 2014

7:15 am to 8:00 am

Yoga with Susan

9:00 am to 10:15 am

Small & Independent Press Breakfast

10:15 am to 1:00 pm

Consultation Station - Day 2

10:30 am to 11:45 am

The Passion Conversation: Understanding, Sparking, and Sustaining Word of Mouth Marketing (Repeat)
International Insight - Getting a Global Perspective on Bookselling
Bookseller Roundtables
Creating Compelling In-Store Displays
IndieCommerce Platform Upgrade: What you need to know

12:00 pm to 1:15 pm

Lunch: Get Buzzed with "Indies Introduce"

1:30 pm to 2:45 pm

Publisher/Bookseller Focus Groups - Day 2

3:00 pm to 4:30 pm

Alternative Sources for Raising Capital
ABC Group Presents: Using Common Core to Develop Your Community Profile
Kobo Users Group
Identify and Cultivate Your Store Brand
Bookseller Roundtables

4:45 pm to 6:30 pm

Small & Independent Press Author Reception


Schedule subject to change.
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Find Programming About...

Children's Bookselling

Selling Sad and Dark... Wed 2:30 pm
Starting Tween and... Thu 10:30 am
A Year of In-Store... Thu 4:00 pm
Using Common Core to... Fri 3:00 pm
Galley Alley Mon 1:45 pm

Bookstore Finances

Managing Cash Flow,... Wed 2:30 pm
Managing Cash Flow,... Wed 4:00 pm
Galley Alley Mon 1:45 pm

Buying/Selling

Gifts 101 Wed 2:30 pm
Handselling 101 Wed 2:30 pm
Gifts 201 Wed 4:00 pm
Building B-to-B Sales Thu 10:30 am
Publisher Consultations Mon 1:15 pm

Merchandising/Design

Producing Professional... Wed 2:30 pm
Creating Compelling In... Fri 10:30 am
The IndieCommerce... Tue 11:00 am

Digital Business

Making Social Media... Thu 10:30 am
Data Watchers Report:... Thu 10:30 am
Independent Retail in... Thu 4:00 pm
Roundtable: Creating... Tue 9:55 am
Understanding and... Thu 9:00 am
Idea Exchange:... Tue 2:10 pm
ABC Presents:... Fri 9:30 am

and more!

About ABA

American Booksellers Association is a national trade association that supports and advocates for the success of independent bookstores. We provide members with education, networking opportunities, advocacy, resources, and technology. In turn our members support local schools through book fairs, donations and author visits; promote literacy; provide inclusive community centers; connect readers and books; add character to neighborhoods; champion and center diverse and new voices; and contribute to the local economy. We feel honored to support them in their work.

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