IndieCommerce

21 Oct

Algonquin Has Special Offer for BookSense.com Co-op Program Participants

Starting November 1, BookSense.com Co-op Reimbursement Program participants will be able to take advantage of a special offer from Algonquin Books. The publisher has created a promotion around Marlena de Blasi's A Thousand Days in Tuscany: A Bittersweet Adventure.

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24 Aug

Vigilance Required to Catch Fraudulent Orders

Perpetrators of fraudulent order schemes are becoming increasingly sophisticated, as evidenced by the frequency and variety of scams reported by ABA member bookstores. Unfortunately there is no hard and fast rule for identifying a fraudulent order, but booksellers are being urged to err on the side of caution.

Among the most easily identifiable scams are orders originating in Nigeria or another African nation for large numbers of medical books, textbooks, technical books, or bibles. A stolen credit card is usually offered as the means of payment.

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14 Jul

BookSense.com Warns of New Fraudulent Order Wrinkle

A number of booksellers with BookSense.com Web sites have recently reported a new twist to the problem of fraudulent orders. In addition to orders for large numbers of Bibles and medical texts, booksellers are now seeing fraudulent orders for popular trade titles, sometimes with expedited shipping, and with domestic billing and shipping addresses.

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07 Jul

BookSense.com Announces Traffic Reports

BookSense.com has begun offering detailed traffic reports on an individual store basis. This service, which was developed in response to booksellers' requests, provides data showing how many visitors come to a bookstore's site, which pages they're visiting, when they're visiting, and much more.

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23 Jun

BookSense.com Free Trial Offers 'The Way to Go'

BookSense.com is now offering Book Sense marketing program members the chance to launch their own BookSense.com Web site -- free of charge, with no obligation to continue after the free trial ends. The BookSense.com Free Trial Offer, which began June 1 and runs through September 30, 2004, offers booksellers a chance to test this valuable online sales and marketing tool.

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23 Jun

My Life Audio Clip and Chapter Excerpt Available

On Tuesday, June 22, the on-sale date for former President Bill Clinton's My Life (Knopf), BookSense.com announced that it had made available to BookSense.com participants an audio clip and chapter excerpt from the book.

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17 Jun

A Report on ABA's Recent Board and Advisory Council Meetings

On Tuesday, June 1, and Wednesday, June 2, the American Booksellers Association Board of Directors and senior staff met at the Hotel ABA - Chicago (Allerton Crowne Plaza), prior to the start of BookExpo America.

During a busy two days, the Board and staff:

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27 May

BookSense.com On the Move ...

Here is the latest news and an update on improvements from BookSense.com.

On May 26, BookSense.com sent an important e-mail to members in which it discussed the new inventory upload price reduction, new enhancements, BEA reminders, and fraudulent order vigilance.

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13 May

BookSense.com Adds Bookwrap Author Video Interviews

Partnership With BookstreamInc. to Bring More Content to Independent Bookstore Web Sites

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06 May

BookSense.com and Gift Card Users Groups to Meet at BEA

Preparations are in high gear for ABA's education sessions at this year's BookExpo America (BEA), which will be held from June 2 - 6 at Chicago's McCormick Place Convention Center. Among the many events planned are two very valuable users group meetings -- for BookSense.com and for Book Sense Gift Cards.

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05 May

BookSense.com On the Move ...

Here is the latest news and an update on improvements to BookSense.com.

On April 29, BookSense.com announced that it had made following enhancements to its templated sites:

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04 May

BookSense.com Sites Start Taking Pre-Orders for Clinton Memoir

On Thursday, April 29, BookSense.com announced that bookstore sites could begin taking pre-orders for former President Bill Clinton's memoir, My Life, which will be published at the end of June by Knopf.

BookSense.com joined other online retailers that had already begun pre-selling the highly anticipated book, which has not yet been assigned a price or ISBN by the publisher.

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21 Apr

BookSense.com On the Move…

Here, BookSense.com Director Len Vlahos provides an update on the latest improvements and enhancements to BookSense.com.

Greetings BookSense.com Bookseller! There is a lot of BookSense.com news in this edition of On the Move:

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04 Mar

BookSense.com Co-Op a Win-Win for Booksellers and Publishers

With one year in the books, so to speak, recently released BookSense.com Co-op Reimbursement Program figures indicate that the program has done well to help publishers increase book sales, while giving booksellers access to co-op to help offset the cost of their BookSense.com Web sites. "We're delighted at the early success of this program," BookSense.com Director Len Vlahos told BTW.

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11 Feb

Kiosks Bring BookSense.com In-Store

Rather than hope customers will use and/or buy from their Web sites when they can't get to the bookstore, some booksellers have decided to bring their BookSense.com Web sites to customers by creating Web kiosks in their stores. Booksellers who spoke to BTW about their kiosks have found the axiom made famous in W.P. Kinsella's Shoeless Joe on target: Build it, and they will come.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

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