Education

10 Jun

Booksellers Face Up to New Reality

Bookstore owners shared their experiences with consignment programs, a green delivery service, and a newsletter-turned-magazine at a panel on alternative business models at ABA's Day of Education at BookExpo America.

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19 May

2010 Day of Education Handouts Available

ABA has made session materials for next Tuesday's Day of Education accessible to all member booksellers via download from BookWeb.org.

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06 May

ABA Members Invited to NACS Retail Program

The National Association of College Stores (NACS) will be holding its Xtreme! 2010 retail education program in Boston from July 23 to 27. All ABA members are invited to attend at the NACS member rate. Booksellers at ABA member stores can also enter a drawing for a scholarship covering the registration fee.

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15 Apr

Cross-Promotions Generate Goodwill, Sales & More

Cross-promotions are great vehicles for reaching new customers and spreading the Buy Local message and goodwill, both with fellow merchants and customers. And costs are usually shared, if not minimal or nonexistent. BTW spoke with Susan Weis of breathe books; Cindy Dach of Changing Hands Bookstore; Heather Duncan of Tattered Cover Book Store; and Kerry Slattery of Skylight Books about one of the most cost-effective ways to promote their indie businesses.

Why and how

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07 Apr

50 Words or Fewer: The Art of Writing Shelf Talkers

"Word-for-word a well-crafted shelf talker can be the most effective means of recommending a book to an avid reader," said Joe Drabyak of Chester County Book & Music Company in West Chester, Pennsylvania.

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31 Mar

A Trove of Educational Materials for ABA Member Stores

ABA's Curriculum Guide on BookWeb.org offers member booksellers more than 100 free educational resources, covering everything from formulating a business plan and conducting a store survey to creating killer events and stocking a graphic novels section.

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11 Feb

Wi5 Panelists Share Practical Ideas for Handselling Online

Three savvy indie booksellers shared their ideas for using online tools to promote book sales with a packed house at the Fifth Annual Winter Institute education session "Handselling 201: Using the Digital Age to Your Advantage." Panelists Andrew Getman of Politics & Prose, Kelly Justice of Fountain Bookstore, and Pete Mulvihill of Green Apple Books presented real-life examples of how they have boosted sales via their store websites, in-house videos, Twitter campaigns, e-newsletters, and more.

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01 Oct

Wi5: Membership Has Its Benefits

The American Booksellers Association's Fifth Winter Institute (Wi5), to be held from Wednesday through Friday, February 3 - 5, 2010, in San Jose, California, will offer many benefits for attending bookstore and provisional members. Those who have not registered yet are urged to do so.

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30 Sep

O'Reilly Tools of Change Online Conference Discount for ABA Members

O'Reilly Media, Inc., is offering ABA members a 25 percent discount on its upcoming, online Tools of Change for Publishing Conference. The conference will be held online on Thursday, October 8, from noon to 3:20 p.m. EDT.

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03 Sep

Fifth Annual Winter Institute Registration Opens

Registration opens today for the American Booksellers Association's Fifth Annual Winter Institute (Wi5), to be held from Wednesday, February 3, through Friday, February 5, 2010, at the Doubletree San Jose in San Jose, California. The education event, sponsored by Ingram Book Company/Ingram Publisher Services, is open exclusively to ABA bookstore and provisional members.

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17 Jun

Kids' Booksellers Give It Away to Get It Back

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12 Mar

ABA Unveils 2009 BEA 'Day of Education'

Today the American Booksellers Association provides a first look at programming for its seventh annual Day of Education, to be held on Thursday, May 28, at BookExpo America. This year, the Day of Education, sponsored by Ingram Book Group/Ingram Publisher Services, returns to the Jacob K. Javits Convention Center as part of a series of innovations designed to invigorate the convention and to give booksellers and other industry professionals more networking opportunities.

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12 Nov

Wi4 Merchandising Tours: Filled and Going Fast

Among the special features of the upcoming ABA Winter Institute are store merchandising tours led by Calvin Crosby of San Francisco's Books Inc. and of the Northern California Independent Booksellers Association's "Peer Eye Re

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30 Oct

Booksellers Needed to Test "Tough Times" Webinar

In a holiday season marked by decided economic uncertainty, booksellers are focused more than ever on meeting their business goals with a proactive strategy. And the key to that is education. On Monday, November 3, ABA is launching a test of a new webinar (an online seminar) focusing on surviving tough times, and it needs a maximum of 15 booksellers who are willing to participate and provide feedback on the experience.

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04 Sep

Winter Institute Registration to Open Next Week

Registration for the American Booksellers Association's Fourth Annual Winter Institute (Wi4) will open on BookWeb.org on Thursday, September 11. The highly anticipated education event is open to the owners and staff of all ABA member stores and to provisional members.

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About ABA

The American Booksellers Association, a national not-for-profit trade organization, works with booksellers and industry partners to ensure the success and profitability of independently owned book retailers, and to assist in expanding the community of the book.

Independent bookstores act as community anchors; they serve a unique role in promoting the open exchange of ideas, enriching the cultural life of communities, and creating economically vibrant neighborhoods.

Contact

PRESS CONTACT: Dan Cullen (dan@bookweb.org)

MEMBER and MEMBERSHIP INQUIRIES: info@bookweb.org

INDIECOMMERCE: staff@bookweb.org

ALL OTHER INQUIRIES: info@BookWeb.org

 

 

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