Independent Bookstore Day Ordering Opens January 15

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    The official 2017 Independent Bookstore Day catalog will go live on Sunday, January 15, at The catalog features exclusive, literary-themed merchandise and giveaways for booksellers to showcase on Independent Bookstore Day 2017 (IBD), Saturday, April 29. Orders are due no later than February 1, and items will be shipped on April 15.

    Literary map of the USA

    Stores must be members of their regional independent booksellers association and order a minimum of 15 total pieces from the catalog in order to participate in Independent Bookstore Day.

    Among the many items in the catalog, booksellers will find a colorful literary map of the United States, an Elephant and Piggie “Read” onesie, and a signed, limited-edition short story by Michael Chabon.

    All merchandise orders will be fulfilled by Ingram. Booksellers without an Ingram account can sign up here.

    In addition to the exclusive IBD items, booksellers can order bookmarks sponsored by Penguin Random House, HarperCollins, and Hachette Book Group. Bookmarks can be ordered in increments of 500 via the online catalog; they will arrive in the March Red Box mailing from ABA.

    The Sandmeyer Reaction cover imageTo promote IBD ahead of the event, booksellers can order Independent Bookstore Day T-shirts and tote bags, which feature a design by author and illustrator Lisa Brown.

    At this month’s Winter Institute in Minneapolis (January 27–30), booksellers can preview a few items from the IBD catalog and place their orders at the Independent Bookstore Day table at the Consultation Station.

    Booksellers will also have the opportunity to discuss party plans for Independent Bookstore Day and hear success stories from colleagues from across the country during the Winter Institute session “Idea Exchange: Independent Bookstore Day,” to be held on Monday, January 30, from 1:55 p.m. to 2:45 p.m. in Room Greenway D/E at the Hyatt Regency Minneapolis.

    Visit the Independent Bookstore Day website to learn more about the event; the “For the Trade” section includes a handy month-by-month planning guide as well as FAQs.