SEO (Search Engine Optimization) is a methodology of strategies, techniques, and tactics designed to grow visibility in search engine results. In search results, search engines (Google, Bing, etc.) display links to pages it considers relevant and authoritative, SEO helps to ensure that a site is accessible to a search engine and improves the chances that the site will be found in search results.
SEO methods vary from the technical practices you can achieve on your website, to the creative elements you can use to raise your site’s visibility such as social media marketing.
Below are some of the tools you can use to increase your SEO from a technical point on your website, these will help you to improve rankings, drive traffic, and increase awareness in search engines.